With the abundance of pay-per-click advertising programs out there, managing ad budgets and coordinating targeted campaigns has become a nightmare. You either put a full-time staff on it or risk blowing money on a campaign that fails to meet its goals.

Now there’s pay-per-click management software designed to help agencies launch, optimize and manage a client’s campaigns through one single interface without needing to navigate between various sites to find out what’s working and what’s not.

Although it’s designed for agencies, those of you running your own consulting firms using PPC campaigns for your clients might want to check it out as a tool that just might free up your time… you know, so you can have a life outside of your job.

Monday, June 25th, 2007, 2:35 pm   |   Technology Bites  |  RSS feed Comments and pings are currently closed.